Writing
Browse by topic-
I built a newsletter AI in 8 days, then talked myself out of launching it
I built briefflow - an AI that turns your newsletter backlog into a daily gazette - in 8 days. Then I wrote a reality check and never launched it.
-
I built an AI marketing tool in 16 days. It made $0.
I built LaunchMap, an AI marketing coach to get vibe coders their first 100 users, in 16 days. It shipped, drew under 100 visitors, and made $0.
-
Letter to me, the day I left
A note to the version of me who just walked out of the company I helped build - on burnout, the fog, who I'd miss, and why I started writing it down.
-
Letter to me, 18 months ago
We're entering a critical phase with Billabex. I took a day to look back. Here's what I'd send my past self the night before we started.
-
Turning a 6,000-line HTML prototype into a design system
Still on a branch. Not merged, not released. 109 commits, 30 hours of Claude Code, and a foundation Quentin laid down before I wrote a line.
-
Why I threw away three weeks of my Communications redesign
Three weeks designing a Communications module, one user test that killed it, and the design lesson - shape the UI to the job, not to other apps in the category.
-
AI Changed What We Shipped, Not Just How We Shipped It
I started with a signup form. I ended up with 3 fewer personas, realistic targets, and a 9-path interactive demo. Here's exactly how.
-
How I Automated Customer Research (And Stopped Drowning in Transcripts)
A step-by-step guide to syncing Fireflies transcripts to your local repo - so AI can actually use your customer data.
-
The day I stopped writing prompts and started writing commands, and then, skills
Three paradigm shifts in four months - prompts, then commands, then Claude Code skills - and why the best AI setup is the one you keep rebuilding.
-
I'm building my Operating System with AI
How a 3-person SaaS team turned 56 scattered call transcripts into an automated product workflow - slash commands, persistent memory, and evidence-based PRDs.
-
I had 69 final notices to send. Here's how AI turned a full day into 45 minutes.
69 personalized final-notice letters, each bundled with its invoices, sent in under an hour - the Claude Code, Python, and Google Sheets chain that did it.